Ben
Sullivan.

Eden started for a simple reason. I'd spent two decades in and around agencies, the big ones and the smaller ones. The work was often good. The structure rarely was. Layers between the client and the people thinking the work through. Junior teams learning on someone else's budget. Process built for the agency's economics, not the client's outcome.

Eden is the deliberate opposite of all of that. Bring senior people in directly. Scope each engagement around the actual problem. Cut everything else.

I lead on strategy and growth, working directly with founders and marketing leads from the first conversation through to delivery. There's no handover step where I disappear and a delivery team takes over. That's the whole point of how we're built.